I was reading a blog article titled “Is ‘The Cloud’ a good solution for you?” and there were some good thoughts in there but I had my own take on what was really important to the question all users should consider. You cant just turn on a server on the cloud and walk away. You should plan on creating a cloud of cloud applications...

Just because your web site is getting old does not automatically qualifiy you to get it overhauled. You have a limited set of resources and an infinite amount of ways you can use them. Which task is going to get you the best return? If you have no customers coming in the door, then perhaps you need to do somthing about that, but is the web site the best thing? Can you tell me how much business you are currently getting from your web site? Can you tell me how much profit you...

I was taking to the owner of a small service business and he was lamenting that every month or two that he needed to deal with hiring a person to replace one of his staff. His approach is probably the same as most small business owners – he placed an ad for an opening and struggled through the interviews of mediocre applicants. It probably took him a couple weeks to find the right person, and in the mean time, he was losing revenue while that position was not filled.

The solution that came out of that conversation was to turn his recruiting issues into a process...

If you have not heard of MOZ.com, you need to get up to speed. MOZ is a service of Google and it provides some interesting insight into local search engines and gives you a list of sites that you should be targeting to increase your SEO results.Here is a list of places where Google is looking for information about your business: http://moz.com/learn/local/citations-by-category#ComputerServices

I found that my listing was in most of them except for...

Use LinkedIn for a simple reminder system - notice that you can look at the Connections/Keep in touch menu option and see who you have not talked to recently by sorting your contact list by "recent conversation". Then you can go down to the people that are over a month old and drop them a line and ask them how they have been doing. If you really want to build those relationships, ask them if you can do them a favor such as refer a new client to them or find an employee they need. You will quickly discover who are your good network resources...and who is not.

According to recent census data (http://www.census.gov/topics/population.html), there is another bubble of population growth coming up through their 20's that marketers should be watching. I have talked to several clients about...

 If you spend a lot of time working on promoting your business on Facebook, I applaud your efforts, but you must realize that the management at Facebook can take your page away. I heard an example that one person had put everything into... 

Here is one of the little known secrets about web marketing: Your home page really doesn’t matter that much. It should look nice and project a credible, contemporary design. But beyond that, stop thinking about your web site like a pyramid or an organization tree with the home page at the top. The first thing I want you to do is ...